Monzo’s pivot from cool to corporate: ‘freshness is not about gimmicks’

May 20, 2025 - 07:54
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Monzo’s pivot from cool to corporate: ‘freshness is not about gimmicks’
Monzo, Britain’s biggest digital bank, is still synonymous with its neon debit cards, extensive use of emojis, and free spending abroad. But it’s no longer just trying to be cool; it’s trying to become a major financial institution. That shift, from an upstart fintech beloved by millennials into a mature, sustainable business, is what makes […]

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