E.l.f. Beauty Just Bought Hailey Bieber’s Rhode in a $1-Billion Deal

May 28, 2025 - 22:22
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E.l.f. Beauty Just Bought Hailey Bieber’s Rhode in a $1-Billion Deal

Bieber will serve as Rhode’s chief creative officer and head of innovation, as well as a strategic adviser for both companies.

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